Putting aside ones personal feelings regarding the quality of the product (for me it looks like four sonic screw divers on a bastion base!) it would appear that it was an unarguable success from a sales point of view. I can't help feeling that it is bad for customer service as even if I had wanted to buy one on Saturday morning when I went online at 7:30am there were none left. Now imagine you shell out for White Dwarf at your local GW and get excited by all the glossy photos and hyperbole we have come to expect the GW employee would have to politely decline taking your order as there are none left.
This lead me to question whether it is a great way for companies to be more creative and take a chance on products with potentially low sales without having to invest in expensive manufacturing processes or just a cunning way to force the market to pay a higher price through limited availability?
As I said earlier I'm not loosing any sleep over this product as I could make a better one for less (I really like Rich's design from the Doubles weekend) but I'm pretty sure we are going to see the pipeline set come out as a similar release (both were in Stronghold Assault without photos) and that is a set that excites me, especially if it is polystone and quick to construct.
Then again if this allows GW to produce some Xenos terrain sets it could open up a lot of potentially opportunities for gamers, especially if they release a book or two to go with them. So how do you guys feel about it? Is it just that we are collectors and hate feeling as though we can't have something even if we don't really want it?